A fresh call is being made to Island companies for financial support to ensure business-friendly air links between the Island and London continue.
Douglas-based software firm Microgaming has underwritten the service to London City since British Airways increased flights to the capital from one to three earlier this year.
Other firms were invited to get involved and add their backing - but so far, none has.
Microgaming's Finance Director John Coleman says businesses should see any commitment they make as a way of supporting the wider Manx economy.
He says his firm's support will continue for the time being:
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