The Department of Tourism and Leisure has announced it’s looking for a novel new way to advertise the Island.
The Council of Ministers has approved a budget for TV advertising and the DTL says it’s now looking for ordinary people to show off the pleasures of Manx activities.
There’ll be three adverts showing off different facets of the Island, and the campaign will make its debut in October.
But the hunt is now on for people to film and photograph as they enjoy their day to day activities.
There’ll be three casting sessions held in the Isle of Man next week from Tuesday to Thursday in Peel, Union Mills and Port Erin.
Dave Fallows of the Department of Tourism and Leisure says it’s an opportunity to let others know why the Island’s such a great place to live:
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