The Department of Tourism and Leisure is hoping a series of television advertisements will attract more visitors to the Isle of Man.
Three different commercials feature Manx residents taking part in various activities to show the Island's diversity.
They will direct viewers to the visitisleofman.com website, and the first one is due to go out on ITV this evening.
Political member of the DTL Geoff Corkish (pictured) hopes to attract all sorts of people:
The campaign will continue until March.
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