The Isle of Man Government’s Department of Economic Development is pleased to announce that the Cash Ball Network, which is licenced on the Isle of Man by the Gambling Supervision Commission, has signed a deal to launch a new online casino for the iconic UK men’s magazine ‘Loaded’.
Cash Ball will deliver the ‘Loaded’ brand across online, social and mobile media channels. The magazine was launched in 1994 and caters for the interests of 18-40 year old men, including films, music and sports, with gaming also a key area of focus. As such, the brand is in a perfect position to expand into the online casino market.
Cash Ball provides white-label casino and social gaming solutions that deliver the best games content from MicroGaming, NextGen, Nyx, Sherrif Gaming and others on the most robust platform available.
Commenting on the launch, Cash Ball Marketing Manager, Louise Cary, said:
‘Loaded is one of the UK’s bestselling men’s magazines, so we’re really excited to be working with them on this project. The Magazine’s international readership matches perfectly with Cash Ball’s ability to deliver social and real money wagering on a global scale.’
Tim Craine, the Isle of Man Department of Economic Development’s Head of e-Gaming and Technology, said:
‘I am delighted that Cash Ball has signed this deal with Loaded magazine. Cash Ball recognised early on that the Island offers large telecoms capacity, first-class data centres, skilled professionals, world-class regulation and a business friendly and supportive Government which is why it has chosen to establish its presence on the Island. This deal gives them a wider reach and will attract more business to the Isle of Man via its operator.’
Alex Downie OBE, MLC, the Department of Economic Development’s Political Member with responsibility for e-Gaming, said:
‘This is great news and a testament that our Island provides a safe and secure environment for high quality new operators to use as their base and to encourage new business via the white-label solution.’
