Isle of Man News - POSTED Thu 19-07-2018

Mountain Road opportunity 'once in a lifetime' says Audi

by TH

Mountain Road opportunity 'once in a lifetime' says Audi

Audi has described the opportunity to drive on the Mountain Road as a ‘once in a lifetime experience’.

The car manufacturer is on the Island in celebration of the 20th anniversary of the Audi TT.

As part of the visit – which also marks the first product launch for Audi on the Island - the Mountain Road has been closed on a number of occasions.

70 journalists have also travelled here to film and photograph the vehicles.

Benedikt Still from Audi said: “The visiting journalists have been thrilled both with the Isle of Man and the Audi TT, many of them describing it as a once in a lifetime experience to drive the closed Mountain Course.

“We were most pleased by the warm welcome we received from the Manx people.

“The combined potential worldwide reach of the publications and media involved in this press visit is over 30 million people.”  

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